Labour stalwart Jowell pledges to launch 鈥楬omes for Londoners鈥 agency if elected mayor

Tessa Jowell has launched her bid to be Labour鈥檚 mayoral candidate for London and put addressing the capital鈥檚 housing crisis at the heart of her campaign.

The former MP for Dulwich and West Norwood said that if elected mayor she would launch a new housing agency, 鈥楬omes for Londoners鈥, that would develop and build homes on land City Hall owns, or help subsidise other affordable schemes.

She said London was at 鈥渞isk of being two cities鈥 by accomodated billionaires but not helping 鈥渉undreds of thousands not paid enough to live鈥.

Her speech, entitled 鈥樅蒙壬鶷V One London鈥, said she would take a lead in building the thousands of affordable homes needed.

Homes for Londoners would be the housing equivalent of Transport for London and would be led by a homes commissioner, Jowell said.

Using the 鈥渄elivery partner鈥 model used to build the Olympic Park, Homes for Londoners would provide competition to existing developers and ensure that a greater number of homes are built, Jowell said.

The agency would also aim to build on some of the 5,700 acres of land owned by Transport for London, a large proportion of which is surplus or underused and suitable for housing, according to Jowell.

She added that estimates given to her indicated that the next Mayor 鈥渃ould be building more than 2,000 affordable homes a year on TfL land alone, and keep doing so for the next 20 years.鈥 

Dame Jowell is a former member of both Blair and Brown鈥檚 cabinets and was in charge of the UK鈥檚 successful bid to host the 2012 Olympics and retained the Olympics portfolio until the 2010 election. After Labour鈥檚 ousting she remained on the Olympics organising committee despite being widely criticised for the projected cost overruns.