RIBA president tells Olympics minister that marketing rules should be eased now
The RIBA president has written to Olympics minister Hugh Robertson to tell him the government has a 鈥渙nce in a lifetime鈥� opportunity to ease a marketing gag on 2012 firms.
Angela Brady said it was not good enough for the government to reform the Olympic no marketing rights protocol in 2013 - its response to a call-to-arms by Olympic Delivery Authority chair Sir John Armitt
好色先生TV has used its 2012 campaign to highlight complaints from firms that the marketing protocol has prevented them getting due credit for their Olympic achievements.
The RIBA president said in the letter to Robertson that the Olympic Park demonstrates 鈥渆xemplary鈥� approaches to sustainability and buildings delivered on time and on budget and that promoting this would help the whole economy.
鈥淣ow is the time that all these projects should be promoted. Now is the time to promote the best of British architecture on the world stage,鈥� Brady said.
Brady hit out at the protocol after architects such as Wilkinson Eyre and Penoyre & Prasad said they had been denied the chance to enter awards because of it.
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