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Kier鈥檚 boss Paul Sheffield has played down the significance of the contractor鈥檚 fresh cost-cutting drive in its construction business, saying it is part of its ongoing prudent business management amid difficult trading conditions.

Speaking to 好色先生TV Sheffield said the cost review of its 拢1.4bn turnover construction operations, signalled in trading update yesterday, was simply part of its ongoing business management, rather than a major new departure.

He said: 鈥淲hat you have got to bear in mind is that we are now in the fourth year of this industry recession, every business that wants to keep trading profitably has to continue to look at its cost base and its efficiency.

鈥淚f there is any business out there not doing that at the moment then they鈥檙e going to be trading below the line pretty quickly.

鈥淲e are going to continue to run this business they way we have been running it the last ten years and that is constantly looking at our cost base and our efficiency and if work coming through the front door is inadequate to suit the scale of the business that we鈥檝e got, then we will have to adjust the size of the business as that crops up.鈥�

In the trading update for the period from 1 July to 15 November, the 拢2.1bn turnover Kier Group said it remained on course to meet its expectations for the current financial year and that it had experienced 鈥渁 good level of bidding activity across the Group鈥�.

But it added: 鈥淭oday鈥檚 trading environment remains difficult with little sign of improvement in the UK construction market.

鈥淚n light of this we are conducting a further review of our construction operations to ensure we remain as efficient as possible.鈥�

The move comes in the wake of a restructures by Morgan Sindall and by Balfour Beatty鈥檚 UK construction business, as contractors seek to rationalise their operations to cut costs.

Sheffield said recent these recent announcement were 鈥減robably reacting a bit too late to the continuing pressures that we鈥檝e seen in the market for a long time鈥�.

He added: 鈥淥ver the last four years the building side of our business, it鈥檚 probably 25% smaller than it was four years ago, so we very carefully every weekend, every month, monitor the work we have ahead of us and if we have to tighten our belt a little bit then we that鈥檚 what we will have to do and we will get on with it.

鈥淚f you go through life assuming things are going to be better next week, then you are going to hold your breath until you get to next week - but then you鈥檒l quickly realise that it isn鈥檛 going to be next week, it鈥檚 going to be next year and very soon you鈥檙e going to run out of breath.

鈥淪o you need to be pro-active all the time and continue to manage your cost base.鈥�

Sheffield added that he was pleased with the firm鈥檚 trading performance over recent months. 鈥淪ometime ago we recognised that the 2013 figures, bearing in mind our year end is in June, not December, were going to be lower than the 2012 figures,鈥� he said.

鈥淲e anticipated that a year ago and so far we are coming in line with that expectation.

鈥淏ut I don鈥檛 see anything getting better in the next year. The competitive building market is very, very tough at the moment - but the benefit we鈥檝e got is that we鈥檝e got far more of our work coming through frameworks than anybody else, so we can rely less on competitively won work.

鈥淚t鈥檚 the competitive market that is in some instances very savage. But we can pick and choose a bit more and we don鈥檛 have to go and fill our boots, or fill our volumes up, by competing for everything we see.鈥�