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London鈥檚 Church Street Market will be getting a makeover thanks to students at the University of Westminster.

Situated just off the Edgware Road and owned by Westminster City Council, the old market is looking for ways to attract new customers.

The University鈥檚 Centre for Excellence in Professional Learning from the Workplace has linked up Westminster City Council, the Church Street Neighbourhood Office and the City of Westminster College to develop the competition.

The scheme is part of a wider initiative to regenerate the market area.

The brief is to 'devise proposals and recommendations for the promotion of Church Street Market'.

Edward Quigley, Church Street Neighbourhood Officer for Economic Development, said: 鈥淭his is an exciting competition that we hope will inspire some innovative ideas to regenerate and promote the area.鈥�

A judging panel made up of representatives from key stakeholders and sponsors will be responsible for picking a winner.

The successful student will win a cash prize and have the opportunity of seeing his or her ideas put into practice.

Laura Hirst, of the CEPLW, said: 鈥淭his collaboration provides University of Westminster students an excellent opportunity for learning, through their contribution to their local community.

鈥淭aking part in these sorts of activities, outside of their normal studies, usually gives students much greater confidence, and is an experience they remember long after they graduate.鈥�