Davis Langdon has bought space planner and architect DEGW for an undisclosed sum, amid continued efforts from top QSs to restyle themselves as broader consultants
Senior partner Rob Smith said Davis Langdon was not trying to compete with architects. Rather, he said the purchase would allow it to advise clients on more effective use of office space.
He said: 鈥淚t is about effective and efficient use of space 鈥 we are not going to go into the delivery side.鈥
Industry commentators, however, speculated that DEGW鈥檚 design expertise would help the QS move into masterplanning and urban regeneration. One said: 鈥淣o matter what Davis Langdon says, DEGW is a design firm. It will have to be careful not to damage relationships with architects.鈥
Smith added that his firm was gearing up to make further acquisitions in the high-end consultancy area and planned eventually to employ 750 people in the DEGW arm. DEGW has a staff of 145.
One consultant said it looked like the first step in a bid to become a mega consultant, and engineering would be next.
Davis Langdon will have to be careful not to damage relationships with architects
Industry source
But Smith denied this: 鈥淲e have no plans to become an Atkins.鈥
Several of Davis Langdon鈥檚 competitors are already stepping up their efforts to move away from the traditional QS label. In December, EC Harris rebranded as a 鈥渂uilt asset consultancy鈥 and in January Turner & Townsend reorganised in a bid to offer an 鈥渆nd-to-end鈥 service.
The government鈥檚 recently appointed Buying Solutions framework, which seeks project management and design as one offering, is seen as a driver towards a multidisciplinary approach.
Founded in 1973, DEGW has 12 offices worldwide. Clients include Microsoft, Google, Nokia, RBS, Deutsche Bank, BP and the BBC.
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