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New images of the first phase of the Battersea Power Station development have been released to mark the start of residential sales on the first phase of the scheme.

Potential purchasers were invited to the site today to review the Rafael Viñoly masterplan and will have an opportunity to purchase residential apartments across a range of sizes and prices in the first phase of the development named Circus West at Battersea Power Station.

Circus West at Battersea Power Station is a mix of 800 1, 2 and 3 bedroom apartments, townhouses and penthouses as well as a blend of offices, shops, leisure and hospitality designed by Ian Simpson Architects and de Ryke Marsh Morgan (dRMM).

Prices start from £338,000 for a studio, from £423,000 for a one-bedroom, from £613,000 for a two-bedroom and £894,000 for a three-bedroom apartment with first occupancy expected to be in 2016.

Situated on the western side of the Power Station, Circus West at Battersea Power Station will have a range of amenities and services including art galleries, a Power Station Design shop, independent coffee shops, a boutique theatre, 35,000sq ft of creative business studios, a 15,000sq ft. gym, an indoor swimming pool and a health spa.

All residents will have access to an elevated residents garden, with apartments having an enclosed ‘Winter Garden’ that will provide useable outside space all year around, whilst the penthouses will have private rooftop terraces.

Circus West residents will also have access to a 5,000sq ft private Residents Club designed by David Linley - this club will have a bar, private dining space, library, business centre and a cinema.

Preparatory work on the first phase, which consists of eight core buildings to the West of the 39 acre site, has already begun with construction expected to commence in the second half of 2013.

This will coincide with the start of the renovation of the Grade II* listed Power Station, the largest brick building in Europe and one of the most significant surviving examples of Art Deco architecture. Completion of the first phase of the development is expected in 2016.

The site will also provide large areas of public open space including a new six acre riverside park that will provide direct access to Battersea Park and Chelsea via a new riverside pathway adjoining the existing River Thames Walk.

The London Borough of Wandsworth granted detailed planning permission for Phase One of the Battersea Power Station development on 13 December 2012.