The Global Clients Group now has four prestigious new members. So who are they, and how are they addressing sustainability?

Launched in October, 好色先生TV and Ecobuild鈥檚 Global Clients Group (GCG) is a forum for multinational companies who commission sustainable buildings to showcase their work and exchange ideas. It is a multi-platform initiative, involving features in 好色先生TV鈥檚 print and digital editions, and live events at this year鈥檚 Ecobuild event in east London next March.

However, our plans for the GCG don鈥檛 end there. Our ambition for the forum is that it becomes as multinational as its members, featuring at Ecobuild events in China, India, Malaysia and beyond, and that it becomes a permanent feature of its members鈥 and 好色先生TV鈥檚 readership鈥檚 lives.

Obviously this requires a broad and active group of clients. Following its launch in these pages on 19 October, several more high-profile firms have embraced the idea and are signing up. There is also set to be a further raft of blue chip names to announce in the new year. This article is intended to profile the work of our latest recruits.

New recruits include private healthcare and insurance provider Bupa, industrial and distribution building developer Prologis and accountancy and management consultancies Deloitte and PwC. All these firms have a truly global reach and have embraced the green building revolution in recent years. They join warehouse developer Glazely, investment management firm Legal & General, developers Hammerson and Grosvenor, IT giant IBM and retailer Marks & Spencer in our now 10-strong GCG.

The current roster of firms is prestigious and its members boast some truly innovative work. However, this is not a closed shop. If you think your firm could contribute to the sum total of the GCG鈥檚 expertise, get in touch (contact details are below).

GCG

Above and below: In 2008 PwC鈥檚 More London building received an Outstanding BREEAM rating, the highest score for an in-use office

GCG

Bupa Care Services

Bupa鈥檚 reach extends into more than 80 countries, with a particularly strong presence in the UK, Australia and New Zealand. The company has 300 care homes in the UK, as well as the renowned Cromwell Hospital in west London - currently undergoing a 拢130m refurbishment. There are also 50 care homes in Australia and 36 each in New Zealand and Spain.

The company also has an active building programme, developing five or six new care homes every year in the UK with plans to spend 拢45m next year on new build in the UK alone. The company has similarly robust expansion plans in Australia and New Zealand, according to property and development director Lyth Watson, who says the firm is looking to develop a headquarters in Manchester in the near future.

Watson says that Bupa鈥檚 push towards making its portfolio sustainable began in 2009 when the company undertook an audit of its energy use by installing meters in all its UK properties. The result was a commitment announced in 2010 that by 2015 the company would have cut its carbon footprint by 20%. According to Watson, the decision to invest in green technology in both its existing and new properties was prompted by both corporate social responsibility concerns and solid business thinking. 鈥淢y utilities bill is 拢26m a year just for care services in the UK,鈥 he says. 鈥淲hatever I can save on energy helps my bottom line. But it鈥檚 not just about saving some money, it鈥檚 about doing well by doing good.鈥

Bupa鈥檚 first move was to invest in new boilers across its portfolio, replacing systems even when they weren鈥檛 up for renewal. In terms of immediate cost savings, Watson describes the move as a no-brainer. 鈥淔or instance, the boiler at the Cromwell wasn鈥檛 due for replacement for another three years,鈥 he says. 鈥淏ut we knew that the savings we鈥檇 make in gas would make a phenomenal difference to our running costs, so we did it.鈥

The company has also been steadily installing energy saving technologies across its UK portfolio, including LED lights, PVs and air-source heat pumps, and has decided to use one of its Leeds care homes as a test-bed for new technologies. Watson says that Bupa鈥檚 strategy extends to its new-build homes, adding that the company opened the UK鈥檚 first BREEAM Excellent-rated care home in Ashford, Kent, last year.

Looking to the future, Bupa鈥檚 plan is to use the intelligence the firm has gathered in the past two years and to apply it both to its commercial property in the UK, including the new Manchester HQ, and to its portfolio around the world. Meters have been installed in Bupa鈥檚 homes in Australia and are being fitted to its properties in New Zealand. 鈥淭he UK market is now the centre of excellence within our business,鈥 says Watson. 鈥淲e can now work with other areas to help them understand their energy consumption.鈥

Deloitte

One of the big four international accountancy firms, Deloitte has offices in over 150 countries and employs about 193,000 people globally. The firm鈥檚 businesses are set up as autonomous legal entities in each country, meaning that sustainability policy is set at a national level. In the UK Deloitte鈥檚 鈥淕reen Journey鈥 strategy was launched 18 months ago and aims to upgrade the firm鈥檚 UK offices and enhance its green credentials.

GCG

Deloitte鈥檚 Reading office, post-refurbishment

The move was motivated by a desire to reach out to graduates looking to start their careers with a top international firm for whom sustainability is important.

According to Simon Booth, Deloitte鈥檚 director of environment and projects, the project should also boost the company鈥檚 sustainability and real estate team鈥檚 ability to sell its consultancy services to other firms. 鈥淥ur Green Journey is a firm-wide strategy aimed at enhancing Deloitte鈥檚 green credentials. It will allow the team to sell their services in a much better way because we鈥檒l be seen to practice what we preach,鈥 he says.

Work on Deloitte鈥檚 26 offices in the UK, which employ about 17,000 people, takes place when a lease on one of the offices comes up for renewal - roughly three a year - at which time the firm aims to upgrade the premises to achieve a BREEAM Outstanding or Very Good rating. The firm is also trialling the relatively new SKA rating system, launched by the RICS, which is designed with refurbishment rather than new projects in mind, although Booth says it has some teething issues. Booth expects Deloitte鈥檚 refurbishment of its Reading office to achieve a BREEAM Excellent rating and hopes the refit of its Leeds office will gain a SKA gold.

GCG

Athene Place, part of Deloitte鈥檚 London campus

Despite the fact that Deloitte is almost always a leaseholder rather than an owner-occupier, Booth says the company normally ends up paying for the cost of upgrades, although landlords may offer incentives such as a year鈥檚 free rent in recognition of the work the company does. This, Booth believes, is indicative of landlords not yet embracing the green agenda. 鈥淪ome landlords are very into this topic,鈥 he says. 鈥淏ut for most it鈥檚 not seen as crucial enough to invest in a big way. But I think the market is changing.鈥

Booth adds that the company has an ambition to invest in a new-build office, probably in London, in the future, although because plans are at an early stage he is unable to discuss details. 鈥淚t鈥檚 very much early days and not something we can talk about publicly,鈥 he says. 鈥淏ut we would like to be one of the spearheads on a zero-carbon building. It鈥檚 a future ambition.鈥

Prologis

The Prologis portfolio consists of almost 565 million ft2 of industrial and distribution buildings located in 21 countries across four continents. The company鈥檚 properties are often located next to major roads and rail networks, seaports and airports.

Simon Cox, vice-president on the firm鈥檚 project management team and UK sustainability officer, says Prologis aims to create future-proofed buildings that remain marketable as customer expectations change. 鈥淭hat means getting the basic form and structure right so the need for operational energy is minimised,鈥 he says. 鈥淭his leaves us free to upgrade plant and equipment as technologies improve.鈥 Cox says this might include installing roof-lights in temperate climates to ensure warehouse areas always benefit from natural daylight, and installing efficient lighting systems with movement and daylight controls. He says the firm tries to identify new technologies and 鈥渋mplement sustainability improvements at the most appropriate time asset by asset鈥.

CGC

Prologis鈥 42,506m2 warehouse for BMW Group in Pineham, Northampton

It is company policy that all new Prologis developments are subject to third-party environmental certification such as BREEAM and LEED. According to Cox, Prologis has developed more than 43 million ft2 of certified facilities in locations across the Americas, Asia and Europe since introducing the policy. 鈥淲e also have a consistent three-step approach designed to reduce operational emissions for all Prologis developments,鈥 says Cox. 鈥淚n the first instance we try to maximise the energy efficiency of buildings through passive design. Where energy use is essential, we install the most efficient plant and systems available and finally, once the efficiency of building has been optimised, we work with our customers to identify and implement appropriate renewable energy solutions, specific to their operation.鈥

Cox says the company tries to ensure consistent standards across Prologis鈥 global portfolio and says this is reinforced in Europe through the company鈥檚 ISO14001 certified environmental management system. However, he says this approach retains sufficient flexibility to allow the company to tailor its approach to local climate considerations.

PwC

PwC has more than 30 UK offices and around 850 globally. Its flagship sustainable building can be found next to the London mayor鈥檚 office in the More London development - it received an Outstanding BREEAM rating in 2008 and the highest ever BREEAM score for an in-use office building.

The firm is now refurbishing its UK HQ on the Embankment, installing a tri-generation power, heating and cooling system - something still unusual in a refit project. 鈥淲e wanted to raise the bar with More London, but some said it was easy because it was new build,鈥 says PwC real estate director Paul Harrington. 鈥淲e like challenges, and we thought it was a great opportunity for a refurbishment.鈥

PWC鈥檚 ambitions extend beyond its flagship London projects. Harrington says the firm is refurbishing its regional and global offices wherever it can achieve a reasonable payback period on its investment. 鈥淲e鈥檙e getting our first LEED assessment for a building in Prague at the moment,鈥 he says. 鈥淲e鈥檙e pushing sustainability wherever we鈥檙e looking at relocation.鈥

Harrington agrees with Deloitte鈥檚 Booth in his assessment that landlords and developers aren鈥檛 yet generally switched on to investing in sustainable building. However, he believes that firms as big as PWC and Deloitte have the clout to institute change, not least because in the current market a pre-let with such substantial firms can make all the difference to a project鈥檚 viability. 鈥淲e do take the opportunity to try and lead a developer into the right area,鈥 he says. 鈥淭here are some major city locations where we would have a requirement of maybe 40,000-100,000 ft2 where we can have sensible discussions with developers who need about 50% pre-let. It鈥檚 up to the big boys like ourselves to push the agenda with that community.鈥

PWC鈥檚 motivation for investing in greening its buildings, like Deloitte鈥檚, comes from its need to retain talented graduates, although he adds that the firm鈥檚 investment at More London is already providing cost savings. 鈥淚t鈥檚 not just top down from the board,鈥 says Harrington. 鈥淭here are a lot of graduates coming into our business who are very focused on sustainability issues. They鈥檙e asking questions about what we鈥檙e doing. For us recruitment and retention of good people is important.鈥

BE PART OF A NEW VISION

gcg

The Global Clients Group is sponsored by BRE and Autodesk and is supported by UKTI.

To find out more about joining the GCG email adam.branson@ubm.com

SUSTAINABLE PROPERTY IN ASSOCIATION WITH PROPERTY WEEK

Ecobuild the future logo

Ecobuild鈥檚 new property conference stream is on Tuesday 5 March 2013 in Platinum Suite 1
at London鈥檚 ExCel. To register go to