鈥業nstead of modern industry, we keep showing dirty boots and mud,鈥� Mark Reynolds tells CLC event
Mace boss Mark Reynolds has called out construction industry leaders for failing to fix the sector鈥檚 image to boost recruitment.
Speaking at a Construction Leadership Council event about the sector deal last week, Reynolds, who heads up the council鈥檚 skills work stream, said the industry was failing to show itself in a good light.
He said: 鈥淚f you want to promote an industry that says we are a diverse, modern industry the last thing we should do is show a load of people in dirty boots, covered in mud, in hard hats, in winter conditions, on an unsafe site. What do we do? We do that.
鈥淒o we ever sit back and hold ourselves to account when we make those stupid mistakes? No, we don鈥檛.
鈥淲hat we need to do, as an industry is sit there and go 鈥業鈥檓 calling you out here, you鈥檝e made a mistake here鈥� and progressively we鈥檒l start to get that right.鈥�
Reynolds cited the recent British Construction Industry Awards as an example of the industry failing to promote diversity.
He said 80% of the industry had done an 鈥渁ppalling鈥� job of promoting diversity at the event which attracted hundreds of attendees.
Reynolds (pictured) said: 鈥淭he issue really is around do we as leaders have this as our consciousness? And the fact is we [Mace] took two tables and someone in our marketing team, which is 75% women, thought it was okay to put one woman on two tables.
鈥淲e talk about all these things but we as leaders allow these things to happen. We as leaders allow people to set up conferences, dinners, awards and allow it to happen.鈥�
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